The Jockey Club Launches New Tattoo ID Feature

The Jockey Club today announced that in addition to scanning or entering a microchip recorded with The Jockey Club, users can now use a Thoroughbred's tattoo number in the ID My Thoroughbred app to receive the horse's name and detailed markings. If location services is enabled on the mobile device or the user indicates that they own the horse, the app provides registration photos, if available, for horses born in 2002 and later. The updated app also provides a free My TB's Story Equineline report when location services are enabled or ownership is toggled on. The ID My Thoroughbred app helps identify unknown Thoroughbreds as part of The Jockey Club's traceability initiative so the industry can better understand the whereabouts of Thoroughbreds. "The response to the ID My Thoroughbred app has been tremendous, with more than 13,500 downloads," said Kristin Werner, vice president, Thoroughbred Strategies & Industry Initiatives, The Jockey Club. "When someone searches for a horse they encounter or own on the app, it indicates the horse likely transitioned out of racing, which is essential to our traceability efforts. Adding tattoo lookup will help us trace horses that were foaled before 2017, when microchips became a requirement of registration." In addition to identifying Thoroughbreds, the app is integrated with Thoroughbred Connect so a user can indicate if a horse is in need of assistance or if they are willing to provide assistance for a horse. Thoroughbred Connect can also be accessed through Interactive Registration at registry.jockeyclub.com. The ID My Thoroughbred app is available for free through Google Play or the App Store.