The new Maryland Jockey Club (TMJC) announced today that it has hired Fritz Widaman as Senior Vice President, Marketing and Sponsorships.
Previously a key executive at the National Thoroughbred Racing Association (NTRA), Widaman brings over 37 years of experience to his new role. Throughout his career, Widaman has demonstrated a commitment to advancing the horse racing industry by leveraging his sales, marketing, and business development expertise to foster growth and innovation.
"We are thrilled to have Fritz join the new TMJC," said President and General Manager Bill Knauf. "He is a seasoned professional with racetrack, national sponsorship, and marketing experience, and is a perfect complement to the future of racing in Maryland."
"I am excited to be part of this new chapter in Maryland racing," added Widaman. "The history and passion of the Maryland owners, breeders, and fans is unprecedented. I look forward to being a part of the "new" Pimlico Racecourse and the Preakness. I'd like to thank Bill Knauf, TMJC, and the Maryland Thoroughbred Racetrack Operating Authority for this outstanding opportunity, as well as Tom Rooney, the Chief Executive Officer of the NTRA, and, of course, Keith Chamblin, the Chief Operating Officer of the NTRA. Keith and I have worked together since 1995, and because of his great leadership and friendship, the NTRA will always be dear to me."
Born in Southern California, Widaman was fascinated by Thoroughbred racing from a young age and began his career at Santa Anita Park while attending high school. He later was named Director of Marketing at Hollywood Park and Ruidoso Downs, where he developed a strong reputation for effectively managing clients' goals and expectations.
In 2003, Widaman relocated to Kentucky to join the NTRA. Over the years, he played a pivotal role in the growth of NTRA Advantage, the organization's group purchasing arm. As Senior Vice President of NTRA Advantage, he oversaw its expansion to represent over one million members across various equine breeds and disciplines.
Prior to the NTRA, Widaman worked as the Director of Sales - Business Development at both Blood-Horse LLC and Daily Racing Form. He attended the University of Arizona's Racetrack Industry Program, which provided him with a solid educational foundation to complement his extensive industry experience.
