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XBTV Rebrands to 1/ST TV

The rebrand launches Feb. 11.

1/ST TV will launch this Tuesday, Feb. 11, bringing users not only XBTV's exclusive access to thousands of valuable workout videos from coast to coast, but expanding to include the livestreams from Gulfstream Park, Santa Anita Park and HipicaTV creating an all-inclusive site for racing fans.

Since 2015, XBTV has offered owners, trainers, horseplayers and fans unique workout content and expert analysis. Pairing that content with the livestreams from 1/ST RACING will expand the site's overall reach with consumers around the world. 1/ST TV bridges 1/ST RACING & GAMING assets under the same branding to leverage the overall brand strength.

1/ST TV will also segment the free video workouts from the East Coast (Gulfstream Park, many of the South Florida training centers and Saratoga) and the West Coast (Santa Anita Park and Del Mar) creating a user-friendly approach to search for current works.  Several syndicates/fractional ownership groups that follow their horses, including West Point Thoroughbreds, MyRacehorse, Little Red Feather, Eclipse Thoroughbred Partners, and Saratoga Stables have had separate portals on XBTV.com and will continue to find those portals available on 1/ST TV.

Over 10,000 workouts are uploaded annually to the site, providing handicappers and horsemen and women with access to follow along the nation's top horses and future stars. Like with XBTV, 1/ST TV workouts are available without cost to those with a 1/ST account.

Current XBTV.com users who have frequented and may have the site bookmarked will find a seamless transition to the 1/ST TV site. In addition to the site change, the social media handles will migrate from @WatchXBTV to @Watch1ST.

This press release has not been edited by BloodHorse. If there are any questions please contact the organization that produced the release.